Powering Strategy

Defining the 'how' behind the strategy

01.

Challenge

Every company has a strategy defining what they want to achieve, but few have the defined ways of working for how they'll actually do it. Because of this, 60-90% of strategic plans never fully launch (source: Harvard Business Review, 2022).

02.

Point of View

We believe a company's commercial success is not just defined by what you do, but also by how you do it. Sustaining the right behaviors is critical to achieving a business strategy and should be measured and rewarded in equal parts.

03.

Approach

We can define the ways of working (the "how") to help companies accelerate their goals (the "what"), as well as help determine how to embed, incentivize, and reward those ways of working over time to sustain long-term strategic success. We do this by reimagining the internal systems and structures that drive leaders' actions and injecting creativity and inspiration into their experiences that drive the behaviors we want.